John Mackenzie

The Internet Corporation for Assigned Names and Numbers [ICANN] has voted to allow--in addition to more traditional top-level domains [TLDs], such as .com and .org--theoretically any TLD at all, as long as it is no longer than 64 characters long. The application process for such custom TLDs looks set to be arduous and the criteria reasonably rigorous, but observers say the new system will create confusion.