tier national media
Submitted by admin on Wed, 11/19/2008 - 23:29.
At WOMMA 2008, I attended two leading brand breakout sessions- Hershey’s and McDonald’s. Each presented a case study on how they successfully used word of mouth marketing to launch a new offering to their customers.
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- Read more
- Ogilvy 360DI
- Source
Tags:
- Arch Cards
- Chicago Tribune
- Chicago Tribune
- Consumerist.com
- dance web site
- Dwight Howards
- Elliot Sadler
- Heather Oldani
- Hershey Kolding
- House Party
- Jody Cook
- Kasey Kahne
- Kitty Kolding
- McDonald's
- McDonald's Corporation
- media relations
- micro site
- NASCAR
- National Basketball Association
- national market specific agency
- NEW YORK
- New York,New York,United States
- online and offline cohesive word
- online and offline tactics
- promoted web site
- public relations
- public relations efforts
- Rick Wion
- search term
- soccer
- social media
- tier national media
- user-generated dance web site
- viral marketing
- Web traffic
- YouTube
- YouTube Inc
Submitted by admin on Wed, 11/19/2008 - 23:29.
At WOMMA 2008, I attended two leading brand breakout sessions- Hershey’s and McDonald’s. Each presented a case study on how they successfully used word of mouth marketing to launch a new offering to their customers.
- Login to post comments
- Read more
- Ogilvy 360DI
- Source
Tags:
- Arch Cards
- Chicago Tribune
- Chicago Tribune
- Consumerist.com
- dance web site
- Dwight Howards
- Elliot Sadler
- Heather Oldani
- Hershey Kolding
- House Party
- Jody Cook
- Kasey Kahne
- Kitty Kolding
- McDonald's
- McDonald's Corporation
- media relations
- micro site
- NASCAR
- National Basketball Association
- national market specific agency
- NEW YORK
- New York,New York,United States
- online and offline cohesive word
- online and offline tactics
- promoted web site
- public relations
- public relations efforts
- Rick Wion
- search term
- soccer
- social media
- tier national media
- user-generated dance web site
- viral marketing
- Web traffic
- YouTube
- YouTube Inc