Fort Worth,Texas,United States

That hoariest of social networking devices, the telephone, is making a comeback among Hollywood marketers.

Facebook, MySpace and Twitter are considered essential parts of the entertainment factory's marketing arsenal. Add another service to the list: SayNow, a tiny Silicon Valley company whose low-key approach -- connecting stars and their fans through voice mail -- is gaining traction, particularly among teenage audiences.

Clearwire says it remains on track to launch its Clear-branded WiMAX 4G service in Atlanta next month, with Las Vegas slated for a late summer launch and Chicago, Philadelphia and Dallas/Fort Worth scheduled for rollouts later in the year.